Fortunately, most people are too polite to say what they think directly to your face, but if they are unhappy with your business, you can rest assured that they ARE saying it...somewhere.
The best part about having negative reviews is that you will be completely aware that there is a problem that needs to be addressed. You can't fix something if you don't know it's broken!
Of course sometimes what happened to cause the upset was nothing more than a series of misunderstandings or unusual mishaps. Do your best to smooth things over with the client and assure him or her that such things do not typically happen and you will work hard to make sure their experience is a positive one. After all, it's much less expensive to keep an existing customer than it is to attract a new one.
Sometimes the reviewer is not clear in his or her review and you won't know if what they are saying is accurate or what events caused them to feel the way they do, but most of the review websites will allow you to interact with reviewers, so take the time to find out!
Replying to a negative review can be as simple as saying, "I am so sorry that you had a negative experience with us! I'd like the chance to make this right with you - would you be willing to give me a call at (555)-555-1212?" The most important thing to keep in mind is that what you write will be seen by any and everyone researching your business - BE NICE in what you post.
Let your customers know that you paying attention to and really care about the feedback they are giving. Negative reviews can give you the power to make wise business improvement decisions - give reviews a significant portion of your web marketing attention.
#webmarketing #onlinemarketing #negativereview
www.impressionsrm.com
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